Outrider, Canada's largest search engine marketing agency, helps clients experience relevance with their marketing through strategic planning and search campaign management that deliver insight, immediacy and impact. Understanding the dynamic effect search and consumer driven media can have on a business, we enable clients to engage in dialogue with consumers, offering them meaningful content and delivering relevant experiences that build valuable relationships. Outrider provides measurable results through SEO and PPC Management by utilizing industry analysis, competitor research and interactive media plans.

Outrider is a WPP group company and the designated search marketing agency of GroupM, WPP's media buying and planning arm.