Search Engine Strategies NYC

The Premier Event for Search Engine Marketing & Optimization

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March 1-4, 2004 • Hilton New York • NYC


	Event Hours:

Conference Hours
March 1: 9am - 5:15pm
March 2: 9am - 7:30pm
March 3: 9am - 5:15pm
March 4: 9am - 3:45pm
Registration Hours
March 1: 7am - 5:15pm
March 2: 7am - 6:30pm
March 3: 7:30am - 5:15pm
March 4: 7:30am - 3pm
Expo Hall Hours
March 2: 10am - 7pm
March 3: 10am - 5pm

Premier Plus Sponsors:

Premier Sponsors:

Media Sponsors:

Analyst Sponsor:

Event Public Relations:

Hosted By:

Ask Jeeves, Inc. is a provider of Web-wide search technologies, providing consumers with authoritative and fast ways to find relevant information to their everyday searches. Ask Jeeves deploys its search technologies on Ask Jeeves (Ask.com and Ask.co.uk), Teoma.com, and Ask Jeeves for Kids (AJKids.com). In addition to its Web sites, Ask Jeeves syndicates its monetized search technology and advertising units to a network of affiliate partners.

Ask.com is the flagship Web property of its search network. Well known for its butler, Jeeves, Ask.com provides a guided, more human search experience focused on finding the information consumers need everyday.

Through its patented, award-winning search technology, Teoma, Ask Jeeves is able to better understand a user’s keyword, phrase or question. Utilizing a breakthrough approach known as Subject-Specific Popularity, SM Teoma’s search technology goes beyond traditional page ranking methods to estimate a Web site’s authority, in addition to its relevance. Instead of simply ranking search results based upon the Web sites with the most links leading to them, Teoma analyzes the Web as it naturally occurs in its subject-specific communities to determine which Web sites are most relevant.

In addition to utilizing this technology in Ask.com and Ask.co.uk, Teoma.com is also maintained as a stand-alone search engine and is syndicated to Ask.com distribution partners.

Ask Jeeves’ advertising products are based on keyword targeting. Keywords are sold to advertisers so their advertisements or messaging appear on Ask Jeeves' results page when people search for a related subject. This ensures that advertisers are reaching a highly targeted audience – at the exact moment someone is asking about their product or service – and it keeps the page highly relevant for the user.

Ask Jeeves. An easier, more intuitive search.

Ask Jeeves is based in Emeryville, California, with offices in New York, Boston, New Jersey, Los Angeles and London.

For more information, visit http://www.Ask.com or call +1-510-985-7400.

For more information regarding exhibit space or sponsorship opportunities contact our Sales Department by completing this form or call Frank Fazio at 203–295–0052.

For registration help or information, please email our Registration Department at registration@incisivemedia.com or call 203–295–0050.

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