Jennifer Slegg began as a freelance writer, and then turned to writing content for the web ten years ago. She has created numerous content-rich and community based sites in niche markets. As a result, Jen is well versed in the many ways to monetize content online. She also has considerable experience with the many problems writers face online, such as copyright infringement and duplicate content issues, and how to combat them so it doesn't affect search rankings.

Acknowledged as the leading expert on the Google AdSense contextual advertising program, she recently launched JenSense, a blog dealing exclusively with contextual advertising. Her unique style brings insight to both publishers and advertisers of contextual advertising programs. She is also well known as Jenstar on the various search forums, and is a moderator of Google AdSense, Yahoo! Publisher Network, & Contextual Advertising at Search Engine Watch and the Google AdSense moderator of the Google AdSense forum at WebmasterWorld.

She is also a well-known Disney fan, and the chance to speak on contextual advertising at Disneyland is near the top of her list for favorite moments in the industry... although it doesn't quite beat the experience of talking with Larry & Sergey after the Google Dance at SES San Jose.

Recently quoted in: www.TheStreet.com (Google Targets Ad Gains March 13, 2006)
Longer in-depth entries written for Search Engine Watch Blog: TeraGoogle, Google's Social Search Aspirations & More From Accidentally Released Analyst Day Notes Google Explains Invalid Clicks