Elisabeth oversees the daily operations of the Search Engine Watch site and discussion forums. Elisabeth has been in the search engine marketing industry since 1999, with experience as an SEO consultant and web copywriter for a wide variety of clients. Elisabeth holds a B.A in Marketing from the Isenberg School of Management at the University of Massachusetts-Amherst. Her areas of professional marketing expertise include the vertical markets of outdoor recreation, destination resorts, action sports, and adventure travel. Elisabeth is currently based in Salt Lake City, Utah, a natural environment for an active travel journalist and former About.com Skiing editor. Contact Elisabeth via http://searchenginewatch.com or her visit her personal/SEM blog, www.adventuresinsearch.com, or by email: elisabeth.osmeloski@incisivemedia.com.