David Turner manages Foundation Services for Outrider in Europe. He oversees web visibility campaigns for multi-national clients in a wide variety of industries. Outrider Group has developed from position-based results to traffic-based, using state-of-the-art data mining tools developed in-house. The emphasis is on achieving a solid, calculable return on investment, using not only traditional SEO but PPC programs and trusted feeds. He is also responsible for the development of Outrider Submit across the world , an Inktomi submission partner.