Event Hours: Conference Hours June 2: 9am-6pm June 3: 9am-5:30pm Expo Hall Hours June 2: 10am-7pm June 3: 10am-3pm Registration Hours: June 2: 8am-7pm June 3: 8am-4:30pm Premier Plus Sponsors: Premier Sponsors: Analyst Sponsor: Official News Distribution Service: Event Public Relations: Hosted By:

	Google University at SES London Search Advertising: Beginners & Advanced Workshops Search advertising is the most cost effective way to generate leads and build your business online. Whether you are a beginner or have a more advanced knowledge of search advertising, Google has a University at SES tailored to your needs: Beginners Google University: 2nd June, 12:30 – 1:15 in the Cremant Suite – Morangis This workshop will: Show you how to deliver meaningful leads to your business Show you how to design your search ads to deliver the best results Advanced Google University: 3rd June, 12:05 – 12:50 in the Cremant Suite – Morangis The advanced workshop will give you an overview of: Google AdSense for Search and Google AdSense for Content Smart Pricing Regional Targeting Image Ads Conversion tracking To register, click here or visit Google in the Expo hall on stand 52 & 53.
7:00pm - 8:30pm	SEMPO (Search Engine Marketing Professional Organization) is going global! Please join us at the SES London Conference to learn about SEMPO's UK and European expansion – and to share our goal of educating the world on the value of Search Engine Marketing. Where: Cremant Suite in the Mancy Room            Novotel London West Hotel & Convention Centre When: Wednesday, June 2, 2004 Time: 7:00pm – 8:30pm We promise you excellent, well-informed speakers and some food and drink to enjoy. Everyone is welcome: SES attendees, SEMPO members and non-members.