Press Release

Search Engine Strategies Launches First-Ever SES Awards

SES San Jose to Celebrate Innovation Among Search Marketers

New York, NY - May 7, 2008 In celebration of its 10th anniversary, Search Engine Strategies (SES) San Jose is hosting its first annual SES Awards ceremony. The SES Awards are designed to inspire innovation and new ideas in this fast-growing marketing sector.

Since 1999, Search Engine Strategies (SES) has been the leading international conference series for webmasters, digital agencies, online marketers and corporate decision makers. Over the years, SES has guided search marketers of all skill levels through the fast-changing and complex world of search — the single fastest growing marketing sector.

The SES Awards ceremony is set for Wednesday, August 20, 2008, at the San Jose Convention Center and will recognize 15 award categories, including:

• Best Search Engine Ad Platform
• Search Engine with the Most Relevant Search Results
• Most Innovative New Search Engine
• Technology Platform Search Marketers Can't Live Without
• Best SEM Technology Platform for SMBs
• Most Innovative Use of Search Engine Optimization
• Most Innovative Paid Search Campaign
• Best Social Media Marketing Campaign
• Best Business-to-Business Search Marketing Campaign
• Best Multi-National Search Marketing Campaign
• Best Use of Local Search
• Best Integration of Search and Other Media
• Most Effective Use of Web Analytics
• Best Web Analytics Platform
• Most Advertiser-Friendly Search Engine
• Editor's Choice

The winners will be chosen based on innovation in methodology and execution, achieving success goals, excellence in tactical execution, and overall approach and category relevance. Each winner will be recognized at the event as well as in the SES Magazine and on SearchEngineWatch.com

"The new Search Engine Strategy Awards offer an excellent opportunity to recognize the best among our peers and to continually raise the bar on accomplishments in this challenging, ever-changing marketing practice," said Kevin Ryan, Vice President, Global Content Director, Search Engine Strategies and Search Engine Watch.

To learn about upcoming Search Engine Watch educational events and conferences around the world, visit www.SearchEngineStrategies.com.

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About Incisive Interactive Marketing LLC - A Division of Incisive Media PLC

Incisive Media PLC is a specialist business information provider, based in the UK with offices in North America, Hong Kong, India and Mainland China. The company's activities are currently built around ten core industry sectors - mortgages; marketing services; financial technology; retail investment; capital markets; risk management; insurance; legal services; private equity and photography. Information is provided via a wide range of channels--in print, in person and online. Funds advised by Apax Partners, a leading global private equity group, recently completed the successful de-listing of Incisive Media from the London Stock Exchange alongside the existing management.

Incisive Interactive Marketing LLC is the marketing services division of the company and incorporates leading websites Search Engine Watch, the ClickZ Network and their associated events series including Search Engine Strategies. These properties were acquired in 2005.

Editorial Contacts
Ann Shannon
PAN Communications
978-474-1900
ses@pancomm.com

Matt McGowan
Incisive Media
212-457-7794
matthew.mcgowan@incisivemedia.com