Express Clinics
Express Clinics are free for anyone to attend! Visit the Expo Hall and take in this added bonus. No need for appointments, as these PowerPoint-free, interactive clinics are "first-come, first-served", offering you a rare chance to get your website reviewed live by one of our SES experts.
March 22 - Tuesday, Conference Day 1
Time | Speaker | Clinic |
11:00-12:00pm |
Liana Evans, Author and Co-Founder & CEO, LiBeck Integrated Marketing |
Quick Social Media Wins Stumped about social media? Wondering why what you're doing in your social media efforts isn't helping your bottom line? Not getting the results you hoped to see? Or are you just overwhelmed by everything that's out there in social media and don't know where to start? At this express clinic, social media marketing expert Liana "Li" Evans will take a high level look at your social media tactics and help you tweak them to provide you with some quick wins with social media marketing. |
12:30-1:30pm |
David Szetela, CEO, Clix Marketing |
Power PPC Advertising Clinic Get your Google AdWords PPC advertising campaigns and landing pages expertly analyzed, with specific recommendations for improvement and optimization. Or just come to watch and learn a wide range of tips and best practices! |
1:45-2:45pm |
Frank Watson, CEO, Kangamurra Media |
Local, Local, Local! Are you marketing a local business? Are you listed in Google Maps? Do you have a Places page? Get some insights into creating and optimizing your local listings? Learn about the tools and methods for improving location based businesses online. |
3:00-4:00pm |
Khalid Saleh, Co-founder, Invesp |
Express Conversion Optimization Clinic How much money are you leaving on the table? Discover what elements on your website are stopping visitors from converting. Get one-on-one advise for usability, design and copy that you can implement right away to see an uplift in sales and conversions. |
Location: Expo Hall
March 23 - Wednesday, Conference Day 2
Time | Speaker | Clinic |
11:00-12:00pm |
Todd Friesen, Director of SEO, Performics |
Super-Size Your SEO! Want to super-size your SEO? Ensure your brand visibility on a crowded SERP? Todd Friesen, Performics' Director of SEO, will provide a live SEO site clinic, providing tangible observations and executable deliverables. During the real time Q&A;, he'll review a number of Web sites, discuss common pitfalls and additional areas of interest. Attendees will leave with a better understanding of critical SEO opportunities, high-impact solutions and keys to improve overall performance. |
12:15-1:15pm |
Shari Thurow, Founder & SEO Director, Omni Marketing Interactive |
Express Search Usability Clinic Get one-on-one advice for usability, design, copy, site navigation, information architecture and any technical issues that may prevent your Web site from receiving high quality search engine traffic and visitor conversions. |
1:30-2:30pm |
Marcelo R. Rodriguez, Founder, Inlanet Digital Marketing LLC. |
Focus Latino: Is Your Business Ready for the Hispanic Online Market? There are approximately 30 million internet users in the U.S. alone and close to 200 million in Latin America. The Hispanic online market is booming at an amazing rate and the question is: Is your business ready? Identify and measure your website's ability to turn Hispanic visitors into customers, members, or subscribers. We will evaluate the quality of your website and let you find out if your online strategy is Hispanic friendly. We will give recommendations on marketing and conversion optimization strategies. Get ready for the Hispanic online market boom now, so you can watch your consumer base grow. |
Location: Expo Hall
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