Express Site Clinics
Don't miss the opportunity to visit the Expo Hall and take in the added bonus of an Express Site Clinic! No need for appointments as these PowerPoint free, interactive clinics are "first-come, first-served" offering you a rare chance to get your Web site reviewed live by one of our SES experts.
Location: Expo Hall Booth #204
Tuesday, December 9, 2008
| Time | Speaker | Clinics |
| 12:00pm-1:00pm | Tim Ash | Your Baby Is Ugly - Landing Page Mini-Critiques Your landing page has severe and fundamental problems and could have a much higher conversion rate. Join us on the exhibit show floor for complimentary mini-critiques by landing page optimization expert Tim Ash, author of the bestselling book Landing Page Optimization from Wiley Press. |
| 2:00pm-3:00pm | David Szetela | Power PPC Advertising Clinic Get your Google AdWords PPC advertising campaigns and landing pages expertly analyzed, with specific recommendations for improvement and optimization. Or just come to watch and learn a wide range of tips and best practices! |
| 3:00pm-4:00pm | Jonathan Mendez | CPA Optimization Station With advertising dollars more accountable than ever optimizing your Cost Per Acquisition or Cost per Action (CPA) has never been more important. Take advantage of this rare opportunity to sit with optimization guru Jonathan Mendez as he finds ways to improve your ROI. Jonathan will perform strategic evaluations and provide actionable insights on the consumer touch-points in your conversion path - keywords, ads, landing pages and registration/checkout. Jonathan will also offer test ideas for use with Multivariate & A/B testing and advice on how to use emerging marketing technologies to further improve your results. |
Wednesday, December 10, 2008
| Time | Speaker | Clinics |
| 12:00pm-1:00pm | Tim Ash | Your Baby Is Ugly - Landing Page Mini-Critiques Your landing page has severe and fundamental problems and could have a much higher conversion rate. Join us on the exhibit show floor for complimentary mini-critiques by landing page optimization expert Tim Ash, author of the bestselling book Landing Page Optimization from Wiley Press. |
| 2:00pm-3:00pm | David Szetela | Power PPC Advertising Clinic Get your Google AdWords PPC advertising campaigns and landing pages expertly analyzed, with specific recommendations for improvement and optimization. Or just come to watch and learn a wide range of tips and best practices! |
| 3:00pm-4:00pm | Brad Geddes | Ad Copy to Landing Page Review Would you like your ad copy and landing pages reviewed by an expert? Ad copy and landing pages are tightly interwoven to create an effective marketing message. Ad copy sends you visitors. Landing pages convert those visitors. Stop by the booth to have Brad Geddes review your ads and landing pages. You will receive free advice on how to increase your search marketing ROI. |
Past Chicago Events
SES Chicago 2007 »
SES Chicago 2006 »
SES Chicago 2005 »
SES London, Feb 09 »
SES New York, Mar 09 »
SES Toronto, Jun 09 »
SES San Jose, Aug 09 »
SES Chicago 2007 »
SES Chicago 2006 »
SES Chicago 2005 »
SES London, Feb 09 »
SES New York, Mar 09 »
SES Toronto, Jun 09 »
SES San Jose, Aug 09 »
Who should attend?
Chief Marketing Officers (CMO)
Corporate decision-makers
Search Engine Optimization (SEO) consultants
Search Engine Marketing (SEM) specialists
Pay-Per-Click (PPC) campaign managers
Internet and digital marketing specialists
Webmasters, web developers and web designers
Search Engine Marketing (SEM) beginners
Web technology specialists
Media planners and buyers
Agency professionals
Brand managers
Chief Marketing Officers (CMO)
Corporate decision-makers
Search Engine Optimization (SEO) consultants
Search Engine Marketing (SEM) specialists
Pay-Per-Click (PPC) campaign managers
Internet and digital marketing specialists
Webmasters, web developers and web designers
Search Engine Marketing (SEM) beginners
Web technology specialists
Media planners and buyers
Agency professionals
Brand managers
