Company Profile
DIRECT provides strategic and tactical information for direct marketers that is timely, inspirational and on the cutting edge of innovation. DIRECT’s print, online and interactive information products connect today’s marketers to the information, resources and suppliers they need to reach their business goals. The franchise includes: DIRECT magazine; www.directmag.com; DIRECT Newsline, DIRECT Listline, DIRECT Tips, Magilla Marketing and Searchline enewsletters; The Buyers' Guide, The National Center for Database Marketing conference, Webinars; ListFinder; original research and more. DIRECT is part of Penton Media’s Marketing Media Group, which also includes Multichannel Merchant, PROMO and Chief Marketer.
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Chief Marketing Officers (CMO)
Corporate decision-makers
Search Engine Optimization (SEO) consultants
Search Engine Marketing (SEM) specialists
Pay-Per-Click (PPC) campaign managers
Internet and digital marketing specialists
Webmasters, web developers and web designers
Search Engine Marketing (SEM) beginners
Web technology specialists
Media planners and buyers
Agency professionals
Brand managers
