Chris Goward’s A/B/n and Multivariate testing methods have helped clients improve online results by up to 400% for B2B, B2C, lead generation, e-commerce, and affiliate companies. Goward shares data-driven conversion marketing principles and case studies showing what actually works for clients like eBay, Epson, Google, BabyAge.com, SAP, Electronic Arts, and many more. He is in demand as a speaker throughout North America and Europe at conferences like eMetrics, SMX, PubCon, IIMA, Conversion Conference, Conversion Summit, and IMC.