Monday, March 22 - Partnered Training Workshop
Participants may choose from one of the full or half-day workshops offered by our partners. Attendees may register for training in addition to the SES New York conference or independently, as workshops take place on the Monday before the event. Additional registration fee applies.
Search Engine Optimization Training
| Time: | 8:30-5:30pm |
| Cost: | Full-day $1,245 |
| Instructor: | Bruce Clay, Bruce Clay, Inc. |
| Description: | Bruce Clay SEO Training: Bruce Clay, an industry recognized expert on SEO, will offer a one-day SEO Training Course in conjunction with SES New York. This course is targeting marketing and technical staff alike and offers strategy and tactics necessary in today's fast changing search world. The course, which covers SEO methodology, concepts and strategies, will provide the process needed to achieve significant traffic. |
| Description (cont'd): | Focusing on white-hat search engine-compliant SEO methods, the course covers techniques allowing you to change your sites while staying away from the techniques that will get you in trouble. Others that have completed the extended course have raved about it, and this training will be no exception. The Bruce Clay SEO Training offers a specific and clear view of the techniques required to beat your competition in the war for search results supremacy for your properly selected and targeted keywords. |
| Topics: |
The training covers:
Each student receives a FREE copy of Search Engine Optimization For Dummies: All-in-One Desk Reference. http://www.bruceclay.com/seo/seofordummies.htm |
| About the Instructor: |
Bruce Clay is founder and president of Bruce Clay, Inc., a global Internet marketing optimization firm providing SEO, pay per click, social media marketing, conversion rate optimization, SEO-friendly Web design and architecture, and SEO tools and training. As an industry thought leader, Clay is an accomplished speaker and educator. He is also the author of "Search Engine Optimization All-in-One for Dummies" — more than 700 pages of hands-on SEO guidance, with the 2nd version published in January 2012. |
Bruce Clay
The material I learned from just a single session alone made it worth attending the conference.
—Sam Gomez, VP Digital Marketing, Sony Music
Search engine marketing firm iProspect works primarily with clients who have large or complex websites, many of whom are Fortune-level companies. As a sponsor and exhibitor this past year at SES New York, we found that the number of companies suitable for our services increased by over 20% from last year. SES is a terrific event series, one that we plan to be at in New York, San Jose and Chicago.
—Bill Muller, CMO, iProspect
Every other event I've been to this year has had lower attendance than last year. If this was the case for SES New York 2009, it certainly wasn't evident to me. The halls were filled with people, the exhibit hall was filled with people, and the sessions were jam-packed with folks asking great questions. It feels like, if folks are indeed having to narrow the events they go to this year, they are concentrating on SES as a 'must-do' not a 'might-do'.
—Bill Leake, CEO of Apogee Search
