With more than ten years of hands-on and strategic experience in interactive marketing and a background in traditional and interactive public relations and journalism, Tony Wright has spent his career helping companies of all sizes be profitable online.

Wright is a search marketing expert and also has extensive experience in online crisis communication and brand reputation strategy, including corporate blogging and corporate monitoring, most notably directing the online corporate reputation management strategy for American Airlines immediately following the events of September 11, 2001.

Wright serves as the driving force behind WrightIMC while also managing online media strategies, public relations and other interactive marketing projects for our clients.

In addition, Mr. Wright created and directs the implementation of WrightIMC's proprietary "Marketing Orienteering" process. The Marketing Orienteering process helps guide agencies and in-house teams through the process of creating a successful and profitable search engine marketing programs.