Paul Pellman is an expert on online audience verification for the search and display advertising industries. He has spoken on the topic at top events, including ad:tech Chicago and Pubcon. As the CEO of Click Forensics, he oversees the development and delivery of the compan's ad verification offerings, which are used by leading brands such as eBay, Progressive Insurance and Yahoo! Before joining Click Forensics, he served as executive vice president of Marketing and interim President for Hoover's, and vice president of Consumer Direct for Terra Lycos. Paul holds a B.S. in accounting and finance from the University of Arizona and an MBA from Harvard University.