Bruce Clay, an industry recognized expert on SEO, will offer a one-day SEO Training Course in conjunction with SES New York. This course is targeting Marketing and Technical staff alike and offers strategy and tactics necessary in today's fast changing search world. The course which covers SEO methodology, concepts and strategies, will provide the process needed to achieve significant traffic.
Focusing on white-hat search engine-compliant SEO methods, the course covers techniques allowing you to change your sites while staying away from the techniques that will get you in trouble. Others that have completed the extended course have raved about it, and this training will be no exception.
The Bruce Clay SEO Training offers a specific and clear view of the techniques required to beat your competition in the war for search results supremacy for your properly selected and targeted keywords.
The training covers:
- How to select properly performing keywords
- How to identify and characterize your competition
- How to analyze and edit your own content
- How to avoid Spam
- How to develop links worth having
- How to include Engagement Objects™
- How to measure your success
- And you get a 1-year free subscription to the SEOToolSet®
The training occurs at the Hilton New York on the Friday following the conference from 8:30am to 5:30pm.
Every other event I've been to this year has had lower attendance than last year. If this was the case for SES New York 2009, it certainly wasn't evident to me. The halls were filled with people, the exhibit hall was filled with people, and the sessions were jam-packed with folks asking great questions. It feels like, if folks are indeed having to narrow the events they go to this year, they are concentrating on SES as a 'must-do' not a 'might-do'.
—Bill Leake, CEO of Apogee Search
As a small business, I just recently began promoting my product via search engines. After attending your SES show in New York, I have a whole new outlook and an attainable approach to boosting my presence and ultimately my ROI. I had no idea that by attending the seminars I would learn so many tricks of the trade and that so many free tools were available online. The energy and knowledge of the speakers, panelists and moderators was informative and enlightening. Your show also helped me to realize/confirm all the things I was doing right. Thank you for such a comprehensive show. I will see you next year as I recognize how important it is to keep up with this changing industry.
—Andrea Friedland, pawzdogboots.com
SES New York 2009 was by far the best search engine marketing show I've been to in 4 years - and I go to them all! Kudos for a great event!
—Marc Poirier, Co-Founder & CMO of Acquisio