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Profile
Dani Horowitz
Owner
DaniWeb
Dani Horowitz started her website, DaniWeb, an IT discussion community for developers and tech enthusiasts, back when she was still in school obtaining her B.S. in computer science. Less than five years later, her interests have shifted from software engineering to Internet marketing. She’s grown DaniWeb to a community of more than a quarter million members contributing over a half million forum posts, receiving well over 150,000 daily unique visitors from Google’s organic SERPs alone. A LAMP programmer, Dani single-handedly designed and developed DaniWeb, which is built off the vBulletin forum framework. She uniquely melded a programmer’s eye with a strong emphasis on usability, SEO, and Internet marketing. In addition to doing all of the development work, Dani currently manages DaniWeb’s advertising, marketing, and all business and financial aspects of the website, which earns its revenue from contextual advertising networks, such as Google AdSense and IntelliTXT, as well as from more traditional banner advertising.
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