Speaker Profile
Ian White
CEO
Urban Mapping
Ian White is CEO of Urban Mapping, a company that produces wayfinding tools and solutions across the tactile and interactive domains. The company’s products include the multiple award-winning Panamap print map and Urbanware geospatial database products, all focusing on urban place. White holds 15 years’ experience in marketing strategy and product development. He has been published in academic journals and the business press and is a frequent speaker on local search and “context-dependent media.” Prior to founding Urban Mapping in 2003, White worked as a business consultant and held various roles in business development and marketing. He also served as adjunct professor of design and management at Parsons School of Design in New York. White received a B.A. from McGill University in Montreal, an MBA from Babson College, and completed postgraduate studies in France.
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Marketing Manager/Director
Supervisor
Creative Director
E-Commerce Manager
Brand Manager
Director, Business Analytics
Media Buyer
Media Planner
SEO Specialist/Consultant
PPC Analyst
Junior Account Manager
Associate/Assistant
Chief Marketing Officer (CMO)
Chief Executive Officer/President
Chief Technology Officer (CTO)
Managing Director (MD)
Senior Vice President (SVP)
Vice President (VP)
IT/Web:
Executive Director, IT
Webmaster
Web Developer
Web Designer
IT Project Manager
