Speaker Profile
Brian Smith
Analyst
ComparisonEngines.com
Brian covers the shopping comparison engine industry through ComparisonEngines.com. You may also know Brian through VerticalSearch.net, where he covers the online travel and job search verticals; or Search Engine Watch, where he’s a shopping search correspondent and SearchDay contributor. Over the last 11 years, he’s been involved with a number of Internet start-ups, researching, planning, implementing, and optimizing cost-effective online marketing and business development programs. Brian has a passion for metrics-oriented marketing activities that drive targeted traffic at a low cost per acquisition (CPA) for e-commerce companies. He has hands-on experience with search engine optimization (SEO), pay-per-click (PPC) marketing, e-mail marketing, adware, banner/media buying, and affiliate program management.
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Marketing Manager/Director
Supervisor
Creative Director
E-Commerce Manager
Brand Manager
Director, Business Analytics
Media Buyer
Media Planner
SEO Specialist/Consultant
PPC Analyst
Junior Account Manager
Associate/Assistant
Chief Marketing Officer (CMO)
Chief Executive Officer/President
Chief Technology Officer (CTO)
Managing Director (MD)
Senior Vice President (SVP)
Vice President (VP)
IT/Web:
Executive Director, IT
Webmaster
Web Developer
Web Designer
IT Project Manager